| Frequency | Bi-weekly |
|---|---|
| Circulation | 1.4 lakhs |
| First issue | 1967 |
| Company | Worldwide Media |
| Based In | Mumbai |
| Language | English |
| Website | www.filmfare.com |
Filmfare is a Bollywood magazine, published fortnightly in India. It is owned by Worldwide Media, a 50:50 joint venture between BBC Worldwide and The Times Group.
It is primarily a film magazine. It is the oldest film magazine in India, just like the awards. Filmfare is known for being the number one entertainment magazine in India. It has also been widely owned by Indians outside of India as well.
Filmfare organizes and sponsors the Filmfare Movie Awards for movies in Hindi, and the Filmfare Awards South for movies in the Kannada, Malayalam, Tamil, and Telugu languages.
In 2005 Filmfare and Femina, along with several minor brands were split off into a subsidiary. 50% of this subsidiary has been sold to BBC Magazines.
Contents |
Filmfare has changed its look and sections from 2007 to the beginning of 2008. It has gone fortnightly as well. The editor of the magazine is Jitesh Pillai and some article writers include Anurada Choudary, Sangeeta Angela Kumar, and Faheem.
A segment consisting of news snippets that highlight the latest happenings in the Hindi Film Industry (HiFi), the latest quarrels between actors, gossip doing the rounds and other bits of hearsay.
Sneak previews on upcoming flicks and reviews of existing ones, this segment is lapped up by film enthusiasts and film makers alike to see what this powerful magazine has to say about their movies. True to its style, Filmfare previews and reviews are short and sweet, and let their pictures do all the talking.
Sangeeta Angela Kumar, a Copy Editor at Filmfare says that all the film stars in the industry read this segment because it deals with the latest assessments of the HiFi brigade's fashion sense. Stars are prominently branded 'hot' or 'not depending on their fashion quota.
The photo shoots of Filmfare are legendary. Featuring a stellar troupe of photographers such as Munna S, Dabboo Ratnani and Atul Kasbekar, among others, the Filmfare photo shoots are often theme based, such as the '60s look, etc.
Prediction on the new kids on the block, and upcoming biggies, whether they be actors, musicians, directors.
Generation Next is a segment that is generally a collection of random facts about the younger stars.
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